Plan the best SKO your company has ever had
Planning an SKO is hard...
You’re in charge of making sure 200+ people get value, but you’re also supposed to make it somehow fun and entertaining
Execs and Leaders wait until the last minute to actually prep their session content
You’re balancing a schedule of about 50+ moving parts
Oh, and everyone was out drinking the night before and is hungover for the sessions anyways
Let us help and take some things off your plate while delivering a great SKO session everyone will love.
Do you want a Sales Kickoff workshop that every role will get value from?
This session is not just for sales reps. It’s perfect for everyone in your GTM. Here is why it is valuable to BDR teams, Sales teams, Presales teams, and CS teams:
How It Works
Alpha Storytelling
60 min
Give your team a quick intro to why storytelling important, the Alpha GTM Storytelling Methodology, and practice writing stories they can use in their next meeting.
Alpha Storytelling with Competition
120 min
Going deeper than the 60 min session, this option will give the team the Alpha GTM Storytelling Methodology, have individuals practice writing stories, and have a company-wide storytelling competition (perfect for the teams who like to get a little competitive!)
Alpha Storytelling Mastery Workshops
Half Day
In addition to teaching the Alpha GTM Storytelling Methodology and practicing writing stories, we can add on role-specific sessions so each team can do a deeper dive into how they can use storytelling.
How It Works
Alpha Storytelling (60 min)
Learn how to tell stories and practice as a team.
Alpha Storytelling with Competition (120 min)
Learn the Alpha Storytelling Methodology and have a company-wide storytelling competition!
Alpha Storytelling Mastery Workshops (120 min+)
Add-on role-specific sessions so each team can dive deeper into how they can use storytelling!
Frequently asked questions
Our SKO sessions can be scaled up or down to fit your agenda best. Our shortest session can be done in 45 minutes, and we have so much content we could fill a half-day just on storytelling! Our most common session is our 120 minute session where we give the team the Alpha Storytelling Methodology, have them practice writing stories in groups, and have a company-wide storytelling competition!
Most storytelling training focuses too much on theory that works in film or writing, but not on writing stories that sales people can actually use in meetings. Our AAA Storytelling Framework will give the team a simple way to think about storytelling so they can start telling stories immediately in their next call. For content, we focus first on talking about why storytelling is important in sales, give the team the AAA framework, and get the team immediately practicing putting the AAA framework into action in small groups.
Pricing for our SKO sessions are based on the location and length of the session. Our SKO packages typically range between $10,000 - $30,000.
We can make any room layout or size work, but we strongly recommend having the team at round tables. This will give the team enough space to move around and talk in their groups during our exercises - the team won’t just be sitting in their seats for this session!
You should expect the team to come out of SKO feeling excited to kick off the new year and with a new understanding of what storytelling really means in sales and how to apply it. Of course, SKOs throw a lot of information at the team, so there are some people who will run with AAA and start immediately implementing it while others may start to forget too quickly with everything else going on. That’s why we offer additional sustainment add-ons including additional virtual sessions, team meeting playbooks for managers to run, and email reminders so your team can continue practicing their storytelling well into Q1.
Generic training is not going to move the needle for your team and it’s not going to be engaging for them either. We work with your GTM leadership to understand your sales process, your industry, your solutions, and your team before we even step foot in the session. We use real examples with the solutions your sales people are selling and the audiences they are selling them to, so that everything is clear and immediately applicable for the team.
All of our SKO sessions are run by Rew Dickinson. Rew has done the role of consulting, customer success, presales, and sales, so he understands and has done the role of almost everyone in the room at SKO. Rew is also a very engaging speaker, awarded Most Engaging Session and Most Engaging Speaker at Demofest, a sales conference, for the past 3 years in a row.
Yes! We train sales and presales teams all over the world and can help you develop a SKO session that helps move the needle for your team. Some of our other most popular topics for SKO are Discovery, Audience-oriented selling, and presales team breakouts focused on developing the sales engineering team’s sales skills.
Plan The Best SKO Your Team Has Ever Seen
1. Schedule A Call
Schedule a call with us to review our SKO offerings and see what best fits your team’s needs.
2. Get A Plan
We’ll work with you and your GTM leaders to provide a workshop that will bring value to every team at SKO.
3. Have Fun At SKO
We’ll provide the slides, worksheets, exercises, and all other materials for the session — you relax and pat yourself on the back for planning a killer SKO!
Ready to start planning your SKO session?
The purpose of this call is for us to better understand your team and for you to see if we’re a good fit for your upcoming event. And no, we won’t bombard you with follow-up emails and phone calls if we’re not the right fit.
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